Immersion – Then and Now:
Taking a Deep Dive into „ORIGINS“ at Kunstkraftwerk Leipzig
Immersive experiences are captivating audiences around the globe. “ORIGINS – Life’s Epic Journey” at Kunstkraftwerk Leipzig is a powerful example of this evolving art form, merging science, art, and virtual reality into a truly multi-sensory encounter.
Where it all began: A personal gateway into immersive media art
My fascination with interactive media art began in 1997 during my very first visit to the ZKM | Center for Art and Media in Karlsruhe. That moment was a formative experience—a turning point that sparked a lifelong passion for immersive storytelling. Back then, I discovered the work of artists like Jeffrey Shaw, Bill Seaman, and Nam June Paik. Their groundbreaking installations deeply influenced how I think about audience engagement—something we at vm-people now apply in our work with virtual reality brand experiences.
Immersive exhibitions are reaching the mainstream
A pioneer in Germany’s immersive scene, Kunstkraftwerk Leipzig opened its doors in 2016. Since then, the venue has hosted innovative productions like: The Wonderland of Alice, GENESIS, Hundertwasser – The Art of the Visionary. Now, with ORIGINS – Life’s Epic Journey, the team has launched its first in-house production—a visually stunning experience that premiered at SXSW 2025 as part of the XR Expo Showcase.
Watch the Trailer on YouTube
What to expect inside ORIGINS
ORIGINS is a multi-sensory deep dive into the origins of life in the universe. It takes visitors through cosmic beginnings, the formation of water, the first organic structures—layered with visuals, sound, and science. The exhibition features immersive projections and a dedicated Virtual Reality zone fesaturing Richard Attenboroug’s stunning journey first life VR experience
Immersion as a cultural shift
ORIGINS makes one thing clear: Immersion is not a trend. It’s a new cultural language—one that is transforming how we learn, engage, and connect with stories and brands alike. For us at vm-people, it’s both inspiration and method. We believe in crafting immersive experiences that leave a lasting emotional impact – bridging the worlds of art, science, and communication.
If you’re in Leipzig, make time to visit this extraordinary show. ORIGINS runs until June 29, 2025 at Kunstkraftwerk Leipzig.
More information and tickets: kunstkraftwerk-leipzig.com
Copyright Fotos: Kunstkraftwerk Leipzig
