The next generation K-pop stars? When the virtual world meets K-pop!

aespa with its virtual members

One of the biggest K-pop production & management companies, SM Entertainment has recently presented a new girl group called ‘aespa’. It became immediately a hot potato yet controversial due to its interesting setting, which is about including virtual members in the group. ‘Ae’ in ‘aespa’ is a combination of the initials of ‘Avatar’ and ‘Experience’. […]

Weiterlesen… from The next generation K-pop stars? When the virtual world meets K-pop!